Managed and art directed multiple video and photo teams on a wide array of shoots and locations to collect on-brand assets for various company initiatives and campaigns
Managed multiple design projects by leading all stages from concept to completion and ensuring timely delivery and adherence to project timelines
Worked closely with marketing and sales teams to integrate visual elements that align with brand strategy
Led the design and development of marketing assets for multiple equipment models, ensuring alignment with brand guidelines and business objectives
Creator and co-host of the John Deere podcast, On Life & Land — responsibilities included: seeking out stories, interviewing guests, promoting episodes through social media, e-mail marketing efforts, and print collateral